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Showing below up to 50 results in range #1,701 to #1,750.

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  1. M5-Strategy-S5 - Summary Afuah & Tucci - Chapter 5 - Models of Technological Change - 4 - Architectural innovation model
  2. M5-Strategy-S5 - Summary Afuah & Tucci - Chapter 5 - Models of Technological Change - 5 - Disruptive change model
  3. M5-Strategy-S5 - Summary Afuah & Tucci - Chapter 5 - Models of Technological Change - 6 - Innovation Value-Added Chain
  4. M5-Strategy-S5 - Summary Afuah & Tucci - Chapter 5 - Models of Technological Change - 7 - Technology Life Cycle Model
  5. M5-Strategy-S6 - Applying basic technology strategy to your ventures
  6. M5-Strategy-S6 - Summary Teece - Appropriability regime
  7. M5-Strategy-S6 - Summary Teece - Complementary assets
  8. M5-Strategy-S6 - Summary Teece - Diagram Make or Buy for specialized complementary assets
  9. M5-Strategy-S6 - Summary Teece - Dominant design paradigm
  10. M5-Strategy-S6 - Summary Teece - Flowchart Make or Buy for complementary assets
  11. M5-Strategy-S6 - Summary Teece - Implications for R&D resource allocation
  12. M5-Strategy-S6 - Summary Teece - Integration and collaboration with other parties
  13. M5-Strategy-S6 - Summary Teece - Profiting from technological innovation
  14. M5-Strategy-S7 - Attacker's advantage
  15. M5-Strategy-S8 - Disruptive technology
  16. M5-Strategy-S9 - Applying technology strategy concepts
  17. M6-Entrepreneurial Marketing
  18. M6-Entrepreneurial Marketing-S1 - Overview
  19. M6-Entrepreneurial Marketing-S2 - Macro Perspective: Innovation, Industry Evolution and Product Diffusion Patterns
  20. M6-Entrepreneurial Marketing-S3 - Marketing, Strategic Management & VentureEvolution
  21. M6-Entrepreneurial Marketing-S4 - Identifying Market Opportunities for Technological Resources
  22. M6-Entrepreneurial Marketing-S5 - From Technology to Market: RFID Case
  23. M6-Entrepreneurial Marketing-S6 - Presentation of Elevator Pitches, Feedback & Process Reflection
  24. M6-Entrepreneurial Marketing-S7 - Market Segmentation, Targeting & Positioning
  25. M6-Entrepreneurial Marketing-S8 - Marketing Implementation: The Marketing Mix & Guerilla Marketing Approaches
  26. M6-Entrepreneurial Marketing-S9 - Conclusions & Marketing Action Plan
  27. M6-S1 - Marketing in new ventures: theory empirical evidence - Challenges for marketing
  28. M6-S1 - Marketing in new ventures: theory empirical evidence - Establishing a brand
  29. M6-S1 - Marketing in new ventures: theory empirical evidence - Establishing a markting function
  30. M6-S1 - Marketing in new ventures: theory empirical evidence - Leveraging marketing resources
  31. M6-S1 - Marketing in new ventures: theory empirical evidence - Market entry strategy
  32. M6-S1 - Marketing in new ventures: theory empirical evidence - Opportunity recognition
  33. M6-S1 - Marketing in new ventures: theory empirical evidence - Stage models
  34. M6-S1 - Reading - Gruber, M. 2004. Marketing in new ventures: theory & empirical evidence
  35. M6-S2 - Reading - Crossing the chasm: marketing and selling high-tech products to mainstream customers
  36. M6-S3 - Case - Wallycard
  37. M6-S3 - Reading - Prahalad, C.K. The core competence of the corporation
  38. M6-S4 - Reading - Gruber M. Look before you leap: Market Opportunity Identification in Emerging Technology Firms
  39. M6-S5 - Reading - Danneels - The process of technological competence leveraging
  40. M6-S6 - Evaluation pitches
  41. M6-S6 - Pitches
  42. M6-S6 - Reading - Dougherty - Interpretative barriers to successful product innovation in large firms
  43. M6-S6 - Reading - Shane - Prior knowledge and the discovery of entrepreneurial opportunities
  44. M6-S7 - Reading - Lodish - Positioning, Targeting and Segmentation
  45. M6-S8 - Reading - Lodish - Entrepreneurial pricing- an often misused way to garner extraordinary profits
  46. M6-S9 - Marketing Action Plan Assignment
  47. M7-Quantitative Decision Methods
  48. M7-Quantitative Decision Methods-S1 - Managing Data and Survey Methods
  49. M7-Quantitative Decision Methods-S2 - Probability
  50. M7-Quantitative Decision Methods-S2 - Probability and decision trees

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