M5-Strategy-S6 - Applying basic technology strategy to your ventures
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Learning objective
- Develop your IP strategy and the level of imitability your venture faces
- Become aware of the complementary assets needed for your venture
- Develop an appropriate strategy
Session preparation Read
Read
Afuah & Tucci, Chapter 5, pp. 78-83
M5-S6 - Reading - Summary Teece - Profiting from technological innovation M5-S5 - Reading - Summary Afuah & Tucci - Chapter 5 - Dynamics of Internet Business Models
Questions that came up reading Teece:
- In complex, intertangled inventions, How can the value the customer is prepared to pay be decomposed in value for the supply chain?
- It seems IP protection, is the only criterium, what about scarcity?