M5-Strategy-S6 - Summary Teece - Complementary assets

From knowledgebase
Jump to navigation Jump to search

Complementary assets can take the following forms:

  1. Generic
    1. Generic assets are general purpose assets which do not need to be tailored to the innovation in question.
  2. Specialized
    1. Specialized assets are those where there is unilateral dependence between the innovation and the complementary asset
  3. Cospecialized
    1. Cospecialized assets are those for which there is a bilateral dependence
  1. The successful commercialization of an innovation requires that the know-how in question be utilized in conjunction with other capabilities or assets.
    1. Services such as marketing,competitive manufacturing, and after-sales support are almost always needed
  2. Even when an innovation is autonomous certain complementary capabilities or assets will be needed for successful commercialization. This figure illustrates this:

M5-Strategy-S6 - Summary Teece - Integration and collaboration with other parties

Part of M5-S6 - Reading - Summary Teece - Profiting from technological innovation