World Customers
Jump to navigation
Jump to search
In Selling the wheel World customers are the last group of customers to target during the Maturity phase of the Maturity phases in a product's life cycle.
World Customers:
- Want a standard product at the best price
- Are buying the product that everybody buys
- Are very familiar with the product
- Examples are purchases and administrative staff in the business world. Most of retail.
A Captain and Crew is the best sales person for this type of customer.
