M3-S4 - Exercise - Cash flow Rigg Instruments

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Q: How much money would John require to launce Rigg Instruments? A:\$597024 (largest negative cash flow)

This is assuming that the model is very accurate. Of course in reality you will need margin to compensate for risk.

Q: What is the impact on P&L for outsourcing to Hendrik A:John will be profitable sooner. The reason is that he does not have to invest in a production facility: Hendrik already did this for him.

Q: How does outsource manufacture impact the money required to launch Rigg Instruments? A: \$428104

Q: Are there other potential advantages to outsource production? A: Yes:

  • No stock when there's no sale
  • No costs when there's no sale
  • The outsourced partner has production as its Core competence and can become good at it.

Q: Are there other potential disadvantages to outsource production? Can you address these? A:

  • Outsourcing may longer term be more expensive (depends on scale)
  • This could be negotiated in volume contracts with Hendrik

Q: What payment terms for customers did John had in mind? 60 and 90 days Different terms will cause John to only need \$256386,-

Q: What else could John consider to improve cash flow?

  • Increase revenue
  • Depending on the product John may even be able to get upfront payment

Q: How much did John spend on product development for Relix? How does this compare with the total cost of launching Rigg? Why is this? A: \$56000,- There is significant cost in starting up a brand new business from scratch:

  • Wages
  • Building a sales channel
  • Advertisements

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