'Free'

<<formTiddler <missing '>>'>NewBookTemplate>> Direct link to the (Dutch) free book:

Or a link to Amazon: Cross subsidizing can be done the following ways: <ol><li>Payed products funding free products</li> <li>Pay later, subsidize now</li> <li>Paying customers subsidize similar customers getting a product or service for free</li></ol> <a href="/index.php?title=Summary_book_%27Free%27:_Different_types_of_free" title="Summary book 'Free': Different types of free">Four different types of free</a> <ol><li>Direct cross subsidizing</li> <li>3 party markets</li> <li>Freemium</li> <li>Non-monetary markets</li></ol> Also interesting reverse business models: <ol><li>Dan Ariely’s book Predictably Irrational gives an example of students offered the choice to 'pay' for a poem or be 'payed'. The he asked what they were prepared to pay/ wanted to be payed as a function of the length of the poem.</li> <li>Derek Sivers, CD Baby, called these 'reverse business models' <ol><li>In China doctors get payed if you get ill and you pay them as long as your healthy</li> <li>Clubs in LA have certain bands pay to be allowed to perform</li> <li>Fitness centra that are free as long as you show up once per week.</li> <li>FreeConferenceCall.com gets payed by telephone companies</li> <li>Jicka.com adds waranty to what they sell</li></ol></li></ol> <a href="/index.php?title=Summary_book_%27free%27_-_The_psychology_of_free" title="Summary book 'free' - The psychology of free">The psychology of free</a> <a href="/index.php?title=Summary_book_%27free%27_-_So_cheap_it_does_not_matter_anymore" title="Summary book 'free' - So cheap it does not matter anymore">So cheap it does not matter anymore</a> <a href="/index.php?title=Summary_book_%27free%27_-_Information_wants_to_be_free" title="Summary book 'free' - Information wants to be free">Information wants to be free</a> Examples of the new 'free', Free flight and dvr: <img src="/static/files/MBI/Module%205/summaryfreeryanair.JPG" width="340" /> <img src="/static/files/MBI/Module%205/summaryfreedvr.JPG" width="360" /> <img src="/static/files/MBI/Module%205/summaryfreewarehouse.JPG" width="340" /> <img src="/static/files/MBI/Module%205/summaryfree_freecars.png" width="360" /> <data>{"ReadingCompleted":true,"Author":"Chris Anderson","Title":"'Free'"}</data>

'Free'

Navigation menu

Personal tools

Namespaces

Variants

Views

More

Search

Navigation

Tools