Difference between revisions of "Product hypothesis"
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(Replaced content with "Product hypothesis Category:mbi") Tag: Replaced |
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| − | Product | + | =Goal= |
| + | The entire team must agree on the product features, benefits and release schedules. | ||
| + | =Checklist= | ||
| + | * What problem are you solving? | ||
| + | * Create a one page feature lists: What are the technical attributes of the product? | ||
| + | ** What is the general goal of the product? | ||
| + | ** Provide a simplified architecture diagram | ||
| + | ** Provide a feature lists | ||
| + | * Will these features be well understood or do the require explanation? | ||
| + | * Benefit list: What do the features let a customer do? | ||
| + | ** Something new? | ||
| + | ** Better? | ||
| + | ** More? | ||
| + | ** Faster? | ||
| + | ** Cheaper? | ||
| + | ** Undertneath each of the features above give a three line summary of its benefits. | ||
| + | ** See also: [[Innovation Radar|Innovation Radar]] | ||
| + | * Will these benefits be accepted as such or do the need explanation? | ||
| + | ** Describe release 1 | ||
| + | ** Describe release 2 | ||
| + | ** Describe release 3 | ||
| + | ** All the way out as you can see | ||
| + | * What Intellectual Property will be unique? | ||
| + | ** What can you patent? | ||
| + | ** What is a trade secret and you need to protect? | ||
| + | ** What will you have to license? | ||
| + | ** Have you checked if you infringe on others IP? | ||
| + | * What is the total cost of ownership of your product? | ||
| + | ** Training? | ||
| + | ** Deployment? | ||
| + | ** Additional technical infrastructure? | ||
| + | ** Additional personnel infrastructure? | ||
| + | * Dependency analysis: what are you depending on before the product can come to volume? | ||
| + | ** Work-flow / Lifestyle changes on the part of the customer? | ||
| + | ** Other products required? | ||
| + | ** Economic conditions? | ||
| + | ** Behavior changes? | ||
| + | ** Supply chain modifications? | ||
| + | ** Laws to change? | ||
| + | ** Other infrastructure / products / change in behavior? | ||
| + | ** If so, what? | ||
| + | ** When will it happen? | ||
| + | ** What happens to your company if it doesn't? | ||
| + | ** What metrics should be in use to measure the change? | ||
| + | =Exit deliverables= | ||
| + | * [[Product specification|Product specification]] | ||
| + | * [[Feature list|Feature list]] | ||
| + | * [[Benefit list|Benefit list]] | ||
| + | * [[Release description|Release description]] | ||
| + | * [[Dependency analysis|Dependency analysis]] | ||
| + | |||
| + | Part of: [[Customer Development Checklist|Customer Development Checklist]] - [[Customer Discovery|Customer Discovery]] | ||
| + | Part of book: [[The Four Steps to the Epiphany|The Four Steps to the Epiphany]] | ||
[[Category:mbi]] | [[Category:mbi]] | ||
Latest revision as of 20:01, 27 August 2020
Goal
The entire team must agree on the product features, benefits and release schedules.
Checklist
- What problem are you solving?
- Create a one page feature lists: What are the technical attributes of the product?
- What is the general goal of the product?
- Provide a simplified architecture diagram
- Provide a feature lists
- Will these features be well understood or do the require explanation?
- Benefit list: What do the features let a customer do?
- Something new?
- Better?
- More?
- Faster?
- Cheaper?
- Undertneath each of the features above give a three line summary of its benefits.
- See also: Innovation Radar
- Will these benefits be accepted as such or do the need explanation?
- Describe release 1
- Describe release 2
- Describe release 3
- All the way out as you can see
- What Intellectual Property will be unique?
- What can you patent?
- What is a trade secret and you need to protect?
- What will you have to license?
- Have you checked if you infringe on others IP?
- What is the total cost of ownership of your product?
- Training?
- Deployment?
- Additional technical infrastructure?
- Additional personnel infrastructure?
- Dependency analysis: what are you depending on before the product can come to volume?
- Work-flow / Lifestyle changes on the part of the customer?
- Other products required?
- Economic conditions?
- Behavior changes?
- Supply chain modifications?
- Laws to change?
- Other infrastructure / products / change in behavior?
- If so, what?
- When will it happen?
- What happens to your company if it doesn't?
- What metrics should be in use to measure the change?
Exit deliverables
Part of: Customer Development Checklist - Customer Discovery Part of book: The Four Steps to the Epiphany
