'Free'
<<formTiddler <missing '>>'>NewBookTemplate>> Direct link to the (Dutch) free book:
Free
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[[B002DYJR4G.01._PE30_PI_ MZZZZZZZ_.jpg|link=https://images.amazon.com/images/P/B002DYJR4G.01._PE30_PI_ MZZZZZZZ_.jpg|caption]]
Cross subsidizing can be done the following ways:
# Payed products funding free products
# Pay later, subsidize now
# Paying customers subsidize similar customers getting a product or service for free
[[Summary book 'Free': Different types of free|Four different types of free]]
# Direct cross subsidizing
# 3 party markets
# Freemium
# Non-monetary markets
Also interesting reverse business models:
# Dan Ariely’s book Predictably Irrational gives an example of students offered the choice to 'pay' for a poem or be 'payed'. The he asked what they were prepared to pay/ wanted to be payed as a function of the length of the poem.
# Derek Sivers, CD Baby, called these 'reverse business models'
## In China doctors get payed if you get ill and you pay them as long as your healthy
## Clubs in LA have certain bands pay to be allowed to perform
## Fitness centra that are free as long as you show up once per week.
## FreeConferenceCall.com gets payed by telephone companies
## Jicka.com adds waranty to what they sell
[[Summary book 'free' - The psychology of free|The psychology of free]]
[[Summary book 'free' - So cheap it does not matter anymore|So cheap it does not matter anymore]]
[[Summary book 'free' - Information wants to be free|Information wants to be free]]
Examples of the new 'free', Free flight and dvr:
{"ReadingCompleted":true,"Author":"Chris Anderson","Title":"'Free'"}
