Uncovering decision making criteria
Revision as of 10:30, 25 August 2020 by Dirkjan (talk | contribs) (Created page with "There are a few ways to uncover decision making criteria in the Decision Making Unit (DMU) By observation: * What has the customer talked about...")
There are a few ways to uncover decision making criteria in the Decision Making Unit (DMU)
By observation:
- What has the customer talked about?
- What do they seem to be struggling with?
- What gets their attention?
By deduction:
- What is happening in the customer market place?
- What are their competitors doing?
- What do their clients want?
- What should they want from a supplier like you?
