Overconfident perceivers in the DMU
Revision as of 10:27, 25 August 2020 by Dirkjan (talk | contribs) (Created page with "In the Decision Making Unit (DMU) the different roles can perceive your offering in different ways. Overconfident perceivers believe your value...")
In the Decision Making Unit (DMU) the different roles can perceive your offering in different ways. Overconfident perceivers believe your value proposition will bring them more than is realistic.
| Perceives | Overconfident |
| Probability of action | NONE |
| Causes | False reading of the situation, sight set too low, strong resistance to change, does not believe your product will improve the situation |
| Your product | Does not stand a chance |
