Obtaining commitment
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Obtaining commitment is the last stage of the Four Stages of a Sales Call. Obtaining commitment:
- Starts before the Opening phase by setting objectives and pro actively Planning advances
- Is most easy when you developed strong needs in the Investigating phase.
- Is easy when you have been Demonstrating Capability
Practical tips
Obtaining commitment has three steps:
- Check you have addressed the key concerns
- Summarize the benefits
- Propose a realistic commitment