Neutral perceivers in the DMU
Revision as of 10:26, 25 August 2020 by Dirkjan (talk | contribs) (Created page with "In the Decision Making Unit (DMU) the different roles can perceive your offering in different ways. Perceivers of '''even keen''' / neutral beli...")
In the Decision Making Unit (DMU) the different roles can perceive your offering in different ways. Perceivers of even keen / neutral believe your value proposition will bring them out the problematic situations they experience today
| Perceives | Neutral |
| Probability of action | Low |
| Trigger words | Problems, Dissatisfaction, Does not work |
| Your product | Quickest to remove the perceived problem |
