Capability
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An ability becomes a capability when:
- Rare... so that the competitors don't have it
- Valuable... so that it has an impact on performance
- Hard to copy... so that it cannot easily be copied by competitors
Sample capabilities
- Speed - Making important changes happen faster (dell, lenovo, samsyung)
- Learning - Absorbing new information and experiences better (toyota, amazon, GE)
- Efficiency - Being leaner and managing cost of operation better (Ryanair, Lidl, Aldi, Wal-Mart)
- Innovation - Doing more new things in both content and processes (Apple, Intel, 3M)
