Investing for growth
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Investing for growth is different than investing in other phases as visualized in the following figure.
The case M10-S6 - Case - OndadeMar is a case that requires investments strategies for growth. Growth investing requires facing different issues:
- Need to be involved operationally
- Scaling up
- Putting systems in to place
- Need deep pockets (not for banks)
- Need longer periods of investing
- Buying Ondademar was cheap but scaling up was very expensive:
- Miami stores
- Columbia flag ship stores
- Building the systems