Investing for growth

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Investing for growth is different than investing in other phases as visualized in the following figure.

The case M10-S6 - Case - OndadeMar is a case that requires investments strategies for growth. Growth investing requires facing different issues:

  • Need to be involved operationally
    • Scaling up
    • Putting systems in to place
  • Need deep pockets (not for banks)
  • Need longer periods of investing
  • Buying Ondademar was cheap but scaling up was very expensive:
    • Miami stores
    • Columbia flag ship stores
    • Building the systems