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Showing below up to 50 results in range #2,051 to #2,100.
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- M6-S1 - Marketing in new ventures: theory empirical evidence - Challenges for marketing (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Establishing a brand (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Establishing a markting function (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Leveraging marketing resources (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Market entry strategy (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Opportunity recognition (19:49, 27 August 2020)
- M6-S1 - Marketing in new ventures: theory empirical evidence - Stage models (19:49, 27 August 2020)
- M6-S1 - Reading - Gruber, M. 2004. Marketing in new ventures: theory & empirical evidence (19:49, 27 August 2020)
- M6-S2 - Reading - Crossing the chasm: marketing and selling high-tech products to mainstream customers (19:49, 27 August 2020)
- M6-S3 - Case - Wallycard (19:49, 27 August 2020)
- M6-S3 - Reading - Prahalad, C.K. The core competence of the corporation (19:49, 27 August 2020)
- M6-S4 - Reading - Gruber M. Look before you leap: Market Opportunity Identification in Emerging Technology Firms (19:49, 27 August 2020)
- M6-S5 - Reading - Danneels - The process of technological competence leveraging (19:50, 27 August 2020)
- M6-S6 - Reading - Dougherty - Interpretative barriers to successful product innovation in large firms (19:50, 27 August 2020)
- M6-S6 - Reading - Shane - Prior knowledge and the discovery of entrepreneurial opportunities (19:50, 27 August 2020)
- M6-S7 - Reading - Lodish - Positioning, Targeting and Segmentation (19:50, 27 August 2020)
- M6-S8 - Reading - Lodish - Entrepreneurial pricing- an often misused way to garner extraordinary profits (19:50, 27 August 2020)
- M6-S9 - Marketing Action Plan Assignment (19:50, 27 August 2020)
- Market Farming (19:50, 27 August 2020)
- Market Hunting (19:50, 27 August 2020)
- Market Making (19:50, 27 August 2020)
- Market Scope Strategies (19:50, 27 August 2020)
- Marketing Strategy and Organization: Building Sustainable Business (19:50, 27 August 2020)
- Marketing in new ventures: theory empirical evidence - Stage models (19:50, 27 August 2020)
- Operational Efficiency (19:50, 27 August 2020)
- Profiling Variables (19:50, 27 August 2020)
- Randy Pauch - Last Lecture (19:50, 27 August 2020)
- Risk/return matrix (19:50, 27 August 2020)
- Role of Marketing in an organisation (19:50, 27 August 2020)
- Rules of engagement (19:50, 27 August 2020)
- Strategic Business Unit (SBU) (19:50, 27 August 2020)
- Sony Useless Piece of of Crap (19:50, 27 August 2020)
- Strategic Ambition (19:50, 27 August 2020)
- Strategy - Marketing Strategy and Organization (19:50, 27 August 2020)
- Sustainability of a Competitive Advantage (19:50, 27 August 2020)
- The CODA framework (19:50, 27 August 2020)
- The Commodity Magnet (19:50, 27 August 2020)
- The Loo - Cooperation (19:50, 27 August 2020)
- The Strategy and Tactics of pricing (19:50, 27 August 2020)
- The designful company (19:50, 27 August 2020)
- The future of publishing (19:50, 27 August 2020)
- Trend spotting (19:50, 27 August 2020)
- Value Grid (19:50, 27 August 2020)
- Value Innovation (19:50, 27 August 2020)
- Winner-Takes-All (19:50, 27 August 2020)
- Opportunity Cost (19:50, 27 August 2020)
- Interactive bass model (19:50, 27 August 2020)
- The ability to describe your indented customers (19:50, 27 August 2020)
- The Four Esssential Competencies to Be Market-driven (19:50, 27 August 2020)
- The ability to gain and use deep customer insights (19:50, 27 August 2020)
