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  • 08:06, 25 August 2020 Dirkjan talk contribs created page Risk-Bearing Abilities (Created page with "In the general framework for mapping resources proposed by Benoit F Leleux the following points are made with respect to ''Risk-Bearing Abilities'': * Capital suppliers differ...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Rounds of financing (Created page with "Single rounds of investment are not that common. Entrepreneurs often raise capital in multiple rounds of financing, so that they can take advantage of higher pre-money valuati...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resource based view (Created page with "The resource based view sees firms ''''resources and capabilities as the key for achieving competitive advantage'''''. <html> <img src="/static/files/MBI/Module%206/marketbas...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resource transformation (Created page with "Resource transformation is the conversion of generic (highly fungible) resources into specific resources (limited fungibility). Part of: M6-S5 - Reading - Danneels - The pr...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resource allocation (Created page with "Pinpointing generic resources to be transformed into specific resources Part of: M6-S5 - Reading - Danneels - The process of technological competence leveraging|M6-S5 - Rea...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resegment an existing market as a niche player (Created page with "''Niche re-segmentation'' looks at an existing market and asks, “Would some part of this market buy a new product designed to address their specific needs? Even if it cost m...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resale (Created page with "In The Personal MBA a ''resale'' is based on purchasing an asset from another business to sell it later at a higher price. It is one of the Twelve stand...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Resegment an existing market as a low cost entrant (Created page with "Low-cost re-segmentation is just what it sounds like – are there customers at the low-end of an existing marketing who will buy “good enough” performance if they could g...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Reputation / Signaling (Created page with "In the general framework for mapping resources proposed by Benoit F Leleux the following points are made with respect to ''Reputation / Signaling'': * In a world of scarce inf...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Recognizing a disruptive threath (Created page with "Common mistakes when recognizing a disruptive thread are: # Companies believe that their most advanced/high end customers will be key to recognizing a disruptive technology. I...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Redemption (Created page with "When a fixed-income investment matures, and you get your investment amount back, the repayment is known as redemption. <html> <img src="/static/files/MBI/Module%2010/redempti...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Questionnaire design (Created page with "'''Question types''' {| class="wikitable" !Type !Formulation !Example !Type |- |To find if the respondent is aware of an issue |Answers will depend on information already avai...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Pure strategy game (Created page with "The so called ''Maximin'' strategy aims to to select the maximum value of the minimum of the rows: {| class="wikitable" ! ! !B1 !B2 !Row minimum |- |Game player A |A1 |3 |4 |'...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Quantitative Methods For Business Decisions (Created page with "<<formTiddler <missing '>>'>NewBookTemplate>> <html> <iframe src="http://rcm.amazon.com/e/cm?lt1=_blank&bc1=000000&IS2=1&npa=1&bg1=FFFFFF&fc1=000000&lc1=0...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Protect against imitation (Created page with "Mechanisms to protect against imitation are: {| class="wikitable" !'''Imitator''' !'''Incumbent''' |- !Requirements for successful imitation !Barriers against successful imita...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Psychological Theories (Created page with "The theorie is that people become entrepreneurs primairly due to personal characteristics. These can include characteristics like # Need for achievement # Willingness to bear...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Promotion Decisions in the Marketing Mix (Created page with "In the context of the marketing mix, promotion represents the various aspects of marketing communication, that is, the communication of information about the product with the...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Product specialisation (Created page with "In a product specialisation, a single product is offered to many markets: {| class="wikitable" ! !M1 !M2 !M3 |- |'''P1''' | | | |- |'''P2''' |X |X |X |- |'''P3''' | | | |- |}...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Product hypothesis (Created page with "=Goal= The entire team must agree on the product features, benefits and release schedules. =Checklist= * What problem are you solving? * Create a one page feature lists: What...")
  • 08:06, 25 August 2020 Dirkjan talk contribs created page Product Decisions in the Marketing Mix (Created page with "The term "product" refers to tangible, physical products as well as services. Here are some examples of the product decisions to be made: * Brand name * Functionality * Stylin...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Product & Market Change (Created page with "=URL= http://www.brs-inc.com/models/model8.asp =Description= The form of your product or service and the makeup of your prospect base will influence how you structure your pr...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Product (Created page with "In The Personal MBA a ''product'' is defined to be one of the Twelve standard Forms of Value (Form of Value #1 of 12) =...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Problem presentation (Created page with "=Goal= Based on the Product hypothesis you will need to develop a presentation of this problem and test it with customers. In exchange for the customer...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Probability Sampling (Created page with "The essential characteristic of probability sampling is a procedure where each person or item is given a known chance of inclusion and the procedure is used for the selection...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Probability tree (Created page with "For Independent events it is simple multiplication of each choice: {{{ P(plain chocolate) * P(brown eyes) = 0.2 X 0.3 = 0.06 }}} <html> <img src="/stati...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Pro rata (Created page with "Pro rata is an adverb or adjective, meaning in proportion. The term is used in many legal and economic contexts. Source: http://en.wikipedia.org/wiki/Pro_rata [[Category:mbi]...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Pricing strategy (Created page with "See <html><a href="/static/files/MBI/Pricing%20strategy.pdf">this</a></html> background presentation See also: * Don't just roll the dice: a usefully short guide to soft...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Private equity (Created page with "Private equity is money invested in companies that are not publicly traded on a stock exchange nor invested as part of buyouts of publicly traded companies in order to make th...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Price Decisions in the Marketing Mix (Created page with "Some examples of pricing decisions to be made include: * Pricing strategy (skim, penetration, etc.) * Suggested retail price * Volume discounts and wholesale pricing * Cash an...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Pre-money (Created page with "A pre-money valuation is a critical term used in private equity or venture capital that refers to the valuation of a company or asset prior to an investment or financing. Ext...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Post-money (Created page with "Post-money valuation is the value of a company after an investment has been made. This value is equal to the sum of the pre-money valuation and the amount of new equity. Exte...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Pre-market price testing (Created page with "With pre-market price testing you are testing what customers are willing to pay for your product / service by confronting them with different descriptions of a product concept...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Positioning (Created page with "Positioning is how the product or service is to be perceived by a target market with respect to the competition. It answers the question "Why will someone in the target market...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Porter's five forces (Created page with "Porter's five forces can help in strategic thinking and how you position your company. The major five forces include customers, suppliers, new entrants, substitutes <html> <i...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Poisson distribution (Created page with "The poison distribution is used when the probability of 'success' is very small and there are a large number of events. <math>P\left( x \right) = \huge \frac</math>{{e^{ - \la...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Population (Created page with "The population is defined as all people, organizations or items of interest in the context of a data analysis. Part of M7-Quantitative Decision Methods-S1 - Managing Data a...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Perfecting your pitch: tips from Guy Kawasaki (Created page with "See this <html><a href="/static/files/MBI/PerfectingYourPitch.pdf">pdf</a></html> Category:mbi Category:Capital Category:Venture Category:pitch")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Perfecting Your Pitch (Created page with "=URL= http://www.garage.com/resources/perfectingpitch.shtml =Description= Endless articles, books, and blogs have been written on the topic of business plan presentations and...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Perfecting your pitch: How to Pitch a VC (Created page with "=URL= http://www.slideshare.net/dmc500hats/how-to-pitch-a-vc-aka-startup-viagra-how-to-give-a-vc-a-hardon =Description= Startup Viagra: How to Pitch a VC. Very good slides on...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page People do not buy products but 'meaning' (Created page with "{{:10 May 2010 - Communicate meaning}} Category:mbi Category:Video")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Pearson's correlation coefficient (Created page with "Pearson's correlation coefficient is calculated as follows: <math>\huge r = \frac{\sum xy - \sum x \sum y}{\sqrt{(n \sum x^2 - (\sum x)^2) (n \sum y^2 - (\sum y)^2)}}</math>...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Overestimating impact of online channels (Created page with "In Marketing Strategy and Organization: Building Sustainable Business the following arguments for overes...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Outpacing strategies (Created page with "The underlying assumption that there is a need to choose between Cost leadership strategies and Differentiation strategies|Differentiation str...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Option (Created page with "In The Personal MBA an ''option'' means taking a predefined action for a fixed period of time in exchange for a fee. It is one of the Twelve standard Fo...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Other resources (Created page with "In the general framework for mapping resources proposed by Benoit F Leleux the following examples of ''other resources'' are given: * Access to prime quality real estate * Dis...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page On Startups by Dharmesh Shah (Created page with "=URL= http://onstartups.com/ =Description= On Startups by Dharmesh Shah, blog on (software) startups Category:mbi Category:bookmark")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Onstartups (Created page with "http://onstartups.com Category:mbi Category:Link")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Opportunity (Created page with "An opportunity has the quality of being attractive, durable and timely and is anchored in a product or service which creates or adds value for its buyer or end user. Opportuni...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Nutrasweet case (Created page with "*Step 1 **Nutrasweet ***Monsantos brandname for the chemical aspartame ***70% margin ***Patent from 1987 - 1992 *Step 2 **Challenger: Holland Sweetener Company **Building an a...")
  • 08:05, 25 August 2020 Dirkjan talk contribs created page Normal distribution (Created page with "The normal distribution is the most widely used statistical distribution and is defined by its mean <math> \mu </math> and standard variance <math> \sigma </math> <math>P(x)<...")
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