Strategic triangle
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The strategic triangle addresses the main drivers of a Competitive advantage. The goal of this framework is to address the following four question regarding the underlying drivers of the competitive advantage:
1) Is the price/benefit ratio (also called 'value for money') that we offer better than the price/benefit ratio of our best competitor? 2) Is the value that we offer to our customers perceivable and important to them? 3) Are our costs for making the product (or service) lower than the cost that we incur? 4) Is this advantageous position sustainable into the future?