Difference between revisions of "Strategic triangle"

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The strategic triangle addresses the main drivers of a [[Competitive advantage|Competitive advantage]]. The goal of this framework is to address the following four question regarding the underlying drivers of the competitive advantage:
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1) Is the price/benefit ratio (also called 'value for money') that we offer better than the price/benefit ratio of our best competitor?
 
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2) Is the value that we offer to our customers perceivable and important to them?
 
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3) Are our costs for making the product (or service) lower than the cost that we incur?
 
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4) Is this advantageous position sustainable into the future?
 
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<img src="/static/files/MBI/Module%208/strategictriangle.PNG" width=400>
 
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Revision as of 19:21, 27 August 2020

Strategic triangle

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