Difference between revisions of "Generic complementary assets"

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(Created page with "Specialized assets are those where there is unilateral dependence between the innovation and the complementary asset. See M5-Strategy-S6 - Summary Teece - Complementary ass...")
 
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Specialized assets are those where there is unilateral dependence between the innovation and the complementary asset.
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Generic complementary assets
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See [[M5-Strategy-S6 - Summary Teece - Complementary assets|M5-Strategy-S6 - Summary Teece - Complementary assets]]
 
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<img src="/static/files/MBI/Module%205/dependenceoncomplementaryassets.PNG" width="300" />
 
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Alliance Strategies:
 
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* Complementary asset holders have a VERY credible entry proposition when the asset is tightly held, even when appropriability is strong
 
 
[[Category:marketing]]
 
[[Category:marketing]]
  

Revision as of 19:10, 27 August 2020

Generic complementary assets