Difference between revisions of "Cash cows"

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(Created page with "Cash cows are units with high market share in a slow-growing industry. These units typically generate cash in excess of the amount of cash needed to maintain the business. The...")
 
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Cash cows are units with high market share in a slow-growing industry. These units typically generate cash in excess of the amount of cash needed to maintain the business. They are regarded as staid and boring, in a "mature" market, and every corporation would be thrilled to own as many as possible. They are to be "milked" continuously with as little investment as possible, since such investment would be wasted in an industry with low growth.
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Cash cows
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Part of: [[BCG Matrix|BCG Matrix]]
 
 
[[Category:finance]]
 
[[Category:finance]]
  

Revision as of 18:38, 27 August 2020

Cash cows