Difference between revisions of "M16-S3 - The psychology of selling"
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| − | + | In this session we discussed the [[Six principles of influence|Six principles of influence]] from the book [[Influence, the psychology of persuasion|Influence, the psychology of persuasion]] | |
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| + | =Six principles of influence= | ||
| + | {{:Six principles of influence}} | ||
[[Category:mbi]] | [[Category:mbi]] | ||
Latest revision as of 19:52, 27 August 2020
In this session we discussed the Six principles of influence from the book Influence, the psychology of persuasion
Six principles of influence
In Influence, the psychology of persuasion the six principles of influence described are:
- Free samples, than buying
- Gifts provoke a feeling of guild from which we want to release ourselves.
- Example during the MBI training was that if you buy something small for people they are more likely to give you something back
Audiofragment, part 1: {{:M16-S2 - Audio - The six principles of inluence - Part 1]]/}}
Robert Cialdini - Six points
