Difference between revisions of "'Free'"

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<html><a href="/static/files/MBI/Module 5/Free.pdf">Free</a></html>
 
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Revision as of 16:14, 27 August 2020

<<formTiddler <missing '>>'>NewBookTemplate>> Direct link to the (Dutch) free book:

Free

https://www.amazon.com/dp/B002DYJR4G [[File:example.jpg|link=http://wikipedia.org/wiki/Test|caption]] [[B002DYJR4G.01._PE30_PI_ MZZZZZZZ_.jpg|link=https://images.amazon.com/images/P/B002DYJR4G.01._PE30_PI_ MZZZZZZZ_.jpg|caption]] Cross subsidizing can be done the following ways: # Payed products funding free products # Pay later, subsidize now # Paying customers subsidize similar customers getting a product or service for free [[Summary book 'Free': Different types of free|Four different types of free]] # Direct cross subsidizing # 3 party markets # Freemium # Non-monetary markets Also interesting reverse business models: # Dan Ariely’s book Predictably Irrational gives an example of students offered the choice to 'pay' for a poem or be 'payed'. The he asked what they were prepared to pay/ wanted to be payed as a function of the length of the poem. # Derek Sivers, CD Baby, called these 'reverse business models' ## In China doctors get payed if you get ill and you pay them as long as your healthy ## Clubs in LA have certain bands pay to be allowed to perform ## Fitness centra that are free as long as you show up once per week. ## FreeConferenceCall.com gets payed by telephone companies ## Jicka.com adds waranty to what they sell [[Summary book 'free' - The psychology of free|The psychology of free]] [[Summary book 'free' - So cheap it does not matter anymore|So cheap it does not matter anymore]] [[Summary book 'free' - Information wants to be free|Information wants to be free]] Examples of the new 'free', Free flight and dvr: {"ReadingCompleted":true,"Author":"Chris Anderson","Title":"'Free'"}