Difference between revisions of "Weakness audit"
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| − | + | In [[Marketing Strategy and Organization: Building Sustainable Business|Marketing Strategy and Organization: Building Sustainable Business]] some tools are mentioned to conduct a weakness audit. The most important question to answer is what you will do better or different: | |
| + | 1) Audit of the core processes with a self assessment: | ||
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| + | <html><img src = "/static/files/MBI/Module%2011/auditcoreprocesses.png" width="800"/></html> | ||
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| + | 2) A mapping of critical success factors: | ||
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| + | <html><img src = "/static/files/MBI/Module%2011/CriticalSuccessFactors.png" width="800"/></html> | ||
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[[Category:mbi]] | [[Category:mbi]] | ||
Latest revision as of 20:05, 27 August 2020
In Marketing Strategy and Organization: Building Sustainable Business some tools are mentioned to conduct a weakness audit. The most important question to answer is what you will do better or different: 1) Audit of the core processes with a self assessment:
2) A mapping of critical success factors: