Difference between revisions of "Innovation Value Chain"
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Latest revision as of 19:56, 27 August 2020
The innovation value chain consists of three phases and 6 activities, together defining the life cycle of an innovation from start to end:
- idea generation
- internal sourcing
- cross unit sourcing
- external sourcing
- conversion
- idea selection
- development
- diffusion
- spread of the idea
Part of M3-S6 - Reading - Hansen, M.T. & Birkinshaw, J. The Innovation Value Chain