Difference between revisions of "Customer value life cycle"
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| − | + | The customer value life cycle looks at the complete lifetime of the first contact with a customer to the last. Sales management focuses on making ''''the first sale'''''. Account management looks at the whole. | |
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| + | <html><img src = "/static/files/MBI/Module%2011/salecycle.PNG" width="300"/></html> | ||
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[[Category:marketing]] | [[Category:marketing]] | ||
Latest revision as of 19:48, 27 August 2020
The customer value life cycle looks at the complete lifetime of the first contact with a customer to the last. Sales management focuses on making 'the first sale. Account management looks at the whole.
