Difference between revisions of "Strategic Business Unit (SBU)"

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(Created page with "In Marketing Strategy and Organization: Building Sustainable Business a strategic busines unit is define...")
 
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In [[Marketing Strategy and Organization: Building Sustainable Business|Marketing Strategy and Organization: Building Sustainable Business]] a strategic busines unit is defined to have its own objectives  and competes in a specific [[Market Segmentation|segment]] with other companies for the production and selling of  specific goods or services.
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Strategic Business Unit (SBU)
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See also: [[Division|Division]]@management
 
 
[[Category:marketing]]
 
[[Category:marketing]]
  

Revision as of 19:16, 27 August 2020

Strategic Business Unit (SBU)