Difference between revisions of "Chapter 1, Selling as a service"

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(Created page with "Key points in Chapter 1 are: * Sales is service. The more fruitfully you service, the more you sell * You customer is not your enemy (it is even your best friend, your custome...")
 
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Key points in Chapter 1 are:
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Chapter 1, Selling as a service
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* Sales is service. The more fruitfully you service, the more you sell
 
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* You customer is not your enemy (it is even your best friend, your customers need to defend their choice for you internally...)
 
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* You don't win if your customer loses
 
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* People buy from people (it is about
 
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* Service is key to the sale, sales people add value if:
 
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** They listen to the customer
 
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** Clarify the customers needs and wants
 
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** Determine the problem the customer is trying to solve
 
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** Know your own product features and that of your competitor
 
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** Present the solution in such a way that the customer recognizes the benefit
 
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** Help the customer complete the transaction
 
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** Follow up after the sale
 
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** Service the customer
 
 
[[Category:howtomakethesale]]
 
[[Category:howtomakethesale]]
  
 
[[Category:How you make the sale]]
 
[[Category:How you make the sale]]

Revision as of 19:04, 27 August 2020

Chapter 1, Selling as a service

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