Question marks - Revision history

Dirkjan at 19:25, 27 August 2020

2020-08-27T19:25:39Z

Dirkjan: Replaced content with "Question marks Category:finance Category:M9 Category:Term"

2020-08-27T18:39:26Z

Replaced content with "Question marks Category:finance Category:M9 Category:Term"

Dirkjan: Created page with "Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash..."

2020-08-25T07:23:07Z

Created page with "Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash..."

New page

Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash. The result is a large net cash consumption. A question mark has the potential to gain market share and become a star, and eventually a cash cow when the market growth slows. If the question mark does not succeed in becoming the market leader, then after perhaps years of cash consumption it will degenerate into a dog when the market growth declines. Question marks must be analyzed carefully in order to determine whether they are worth the investment required to grow market share.

Part of: [[BCG Matrix|BCG Matrix]]
[[Category:finance]]

[[Category:M9]]

[[Category:Term]]

← Older revision		Revision as of 18:39, 27 August 2020
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−	Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash. The result is a large net cash consumption. A question mark has the potential to gain market share and become a star, and eventually a cash cow when the market growth slows. If the question mark does not succeed in becoming the market leader, then after perhaps years of cash consumption it will degenerate into a dog when the market growth declines. Question marks must be analyzed carefully in order to determine whether they are worth the investment required to grow market share.	+	Question marks
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−	~~Part of: [[BCG Matrix\|BCG Matrix]]~~
	[[Category:finance]]		[[Category:finance]]

← Older revision		Revision as of 19:25, 27 August 2020
Line 1:		Line 1:
−	Question marks	+	Question marks (also known as problem child) are growing rapidly and thus consume large amounts of cash, but because they have low market shares they do not generate much cash. The result is a large net cash consumption. A question mark has the potential to gain market share and become a star, and eventually a cash cow when the market growth slows. If the question mark does not succeed in becoming the market leader, then after perhaps years of cash consumption it will degenerate into a dog when the market growth declines. Question marks must be analyzed carefully in order to determine whether they are worth the investment required to grow market share.
		+
		+	Part of: [[BCG Matrix\|BCG Matrix]]
	[[Category:finance]]		[[Category:finance]]