Empathy Map - Revision history

Dirkjan at 19:27, 27 August 2020

2020-08-27T19:27:03Z

Dirkjan: Replaced content with "Empathy Map Category:games Category:Game"

2020-08-27T18:39:51Z

Replaced content with "Empathy Map Category:games Category:Game"

Dirkjan: Created page with "=Object of play= Te object of this game is to quickly develop a customer or user profle. =Number of players= 3–10 =Duration of play= 10–15 minutes =How to play= Personas h..."

2020-08-25T07:24:16Z

Created page with "=Object of play= Te object of this game is to quickly develop a customer or user profle. =Number of players= 3–10 =Duration of play= 10–15 minutes =How to play= Personas h..."

New page

=Object of play=
Te object of this game is to quickly develop a customer or user profle.
=Number of players=
3–10
=Duration of play=
10–15 minutes
=How to play=
Personas help focus a group’s attention on the people involved in a project—ofen the customer or end user. Although creating an empathy map is not the rigorous, researchbased process that is required for developing personas, it can quickly get a group to focus on the most important element: people.

In this exercise, you will be creating a study of a person with the group. Start by drawing a large circle that will accommodate writing inside. Add eyes and ears to make it into a large “head.”

<html><img src = "/static/files/Softskills/Gamestorming/EmpathyMap.png" width="400"/></html>

# Ask the group to give this person a name.
# Label large areas around the head: “Thinking”, “Seeing”, “Hearing”, and “Feeling”.
# Ask the group to describe—from this person’s point of view—what this person’s experience is, moving through the categories from seeing through feeling.
# The goal of the exercise is to create a degree of empathy for the person with the group. Te exercise shouldn’t take more than 15 minutes. Ask the group to synthesize: What does this person want? What forces are motivating this person? What can we do for this person?
=Strategy=
Te group should feel comfortable “checking” each other by referring back to the empathy map. When this happens, it will sound like “What would so-and-so think?” It’s good to keep the empathy map up and visible during the course of the work to be used as this kind of focusing device.

''The Empathy Map game was developed by Scott Matthews of XPLANE.''

From the book: [[Gamestorming - A Playbook for innovators, Rulebreakers and Changemakers|Gamestorming - A Playbook for innovators, Rulebreakers and Changemakers]]

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